Case memo Term Paper Example | Topics and Well Written Essays - 750 words

Case memo - Term Paper Example This strategy involves further research and development that will help the organization in maintaining a competitive advantage. The strategy entails giving loan and credit facilities to existing retailers that can embrace the use of low cost strategy. Since Benetton has been able to produce and market their products in an efficient way as compared to its competitors, then this strategy is appropriate for the organization. Additionally, their uniqueness and superior value to buyers gives them an advantage. This is evident with their united color scheme, quality of products among other special features of the organization. Opportunities The efficiency of the strategy is the reality that the retailers and licensees seeking support are familiar with the operations of the organization. Therefore, much of the resources will be directed towards giving support to the existing running businesses since they meet organizational goals and objectives. The productivity of employees is sufficient i n meeting customer demands. Furthermore, productivity is sustained due to the efficiency of capital and R&D collaboration. These elements are key measures that facilitate the high increase of profits for the Benetton. The quality of excellence shows that the organization has superior qualities because of their style, features and functions, design, level of service and aesthetic appeal of products. The reliability of the products has enabled consumers realize the value attributed to Benetton’s products. As such, the needs of customers are satisfied and hence, value is attributed to the product by the consumer of the product. Risks Apart from the opportunities, the external and internal risks involved in this strategy are the high level of imitators from competing organizations. This lowers the standards and quality of products produced. However, Benetton still has an advantage because the marketing strategy employed in the advertising of products covers this area. Therefore, the organization needs to ensure that other risks of selling at a lower market price are abolished. Current situation Currently, the organization has over 6000 stores sales and is listed in the stock market. This will mean that the company should engage in activities that are competitive because of high levels of competition. So far, the business is doing well, but needs to put in place measures that will assist it to attain sustainability and still be competitive in the market. The unique products assembled by the organization has enabled them maintain the majority of their customers. Additional support provided to retailers and licensees will enable Benetton to create differentiation and ultimately lead to a competitive advantage, which means higher customer response increases value of the product. For example, in Japan the group shows an increase in the number of stores in operation between 1986 and 1993. The profits and employees working in the organization has increased, which shows that the organization is running at a profit and is maximizing on the number of outlets available in order to foster values of products among consumers in a market niche. Recommendations In this instance, by providing additional support to the existing licensees or retailers strategy best suits the needs of Benetton because it matches with their goals and objectives. The input and output

Roles Within a Group Essay Example | Topics and Well Written Essays - 750 words

Roles Within a Group - Essay Example And the later are the ones who make the work slower and distract the other people as well. The group is effective when they achieve their target and meet the deadline. The individual roles in a group matters a lot and it affects the overall performance of the group and the results of their efforts. Compromiser: Group member is loyal to the group and can do the things which may not be beneficial for him but are good for the group. They can change their position for the betterment of the group and can take extra responsibilities. Expediter: He or she makes sure that all members of the group are participating in the conservation and are learning from the group activity. He or she encourages the shy and quiet members and can set the rules for the assertive members, so that they can not overshadow the quiet members. Observer: He or she observes the activities of the group. It helps the group members to be on track and he or she provides the feedback to the group, which helps in improving the standards of the group. Self-confessor: These members use the group meetings to confess and disclose their personal feelings, which are irritating at times. They give comments on everything, which is going on, and their comments usually are in guise of relevance, for example "my children also fight like this", or "my elder is same like our boss". These comments distract the member's attention from the topic. A situation where Negative roles were Operating In a family, all siblings were planning to go out on a picnic without their parents or any other elder. The siblings are aged between 11-15 years. The elder one is the dominating person in the family and he wants his younger brother and sister to obey him in every matter. The middle one is a rebel, which is opposite to the eldest one. This makes the whole situation really complex, and this ends in their failure to go to the picnic, because the eldest one keeps on ordering the others but the middle one never listens to him. This makes their plane to meet the failure and it results in their fight as well. A situation where Positive roles were Op